PI Fine Art is one of the largest vertically integrated art companies in North America, specializing in art, custom wallcovering, mirrors and alternative wall décor. During my time there as an in-house graphic designer, I worked on a variety of projects including catalogues, brochures, email campaigns, and social media graphics.
Catalogues & Brochures
PI Concepts 3-D Innovations Catalogue
This annual catalogue showcases the company’s 3-D wall décor, showing the work in situ and providing information about concepts, materials and customizability. I used typography to complement the aesthetics of the various series and graphic backgrounds to highlight the artworks’ themes.
PI Fine Art Covid Protective Fixtures Collection Catalogue
This catalogue was designed to give vendors visual examples of the customizable fixtures and to communicate the materials, sizes and pricing.
Select Service Brochure
This trifold brochure highlights the company’s Select Service offerings of bespoke décor for hospitality brands. For this project I designed a new cover and re-designed some of the pages to represent updated programs. I also reformatted the existing print design for on-line/email campaigns.
Select Service: Hilton Brands Brochure
A brochure featuring recent projects for various Hilton brand hotels. For this project I updated an existing cover and designed the interior page layouts. I also reformatted the existing print design for on-line/email campaigns.
Social Media
Instagram Campaign: Artist Recipes
Part of a series of designs featuring recipes from famous artists that our followers could make at home.
Instagram Campaign: PI Profile
As a way to introduce our followers to the team at PI Fine Art, I developed and designed this campaign that featured a different staff member every week. Using another designer’s illustrations of team members, I designed the graphics and came up with a questionnaire that each person filled out.
E-Mail Campaigns
Instagram Live Promos: PI Goes Live!
I designed these promotional PDFs for e-mailing out to our clientele to let them know about our Instagram Live events.
E-Blasts
Examples of designs I created for e-mailing out to the company’s clientele using the Constant Contact platform.